gutenberg history of print

The Evolution of Print: From Gutenberg to Digital Printing

August 29 2024

From Gutenberg’s first printing press to today’s cutting-edge digital techniques, the history of print is a journey of constant innovation and transformation. Let’s explore how print evolved from its 15th-century origins, spreading ideas that fuelled revolutions, to becoming the mass media powerhouse of the 19th and 20th centuries, and finally, how it adapts and thrives […]

embossing vs debossing explained

Embossing and Debossing explained

July 25 2024

Ready to move beyond standard paper finishes and add texture to your print materials? That’s where embossing and debossing come in. These finishing techniques can transform ordinary materials into tactile masterpieces. But before we dive into the details, let’s break down the basics: What’s embossing? Embossing is the process of creating a raised image, design, […]

Print campaign

How to track ROI from print campaigns

May 17 2024

At Visual Print and Design, we’ve seen how powerful print media can be. However, we understand that tracking your print campaigns’ return on investment (ROI) can be tricky. That’s why we want to share some tips to help you effectively measure the success of your printed campaigns.

promotional merchandise

Promotional merchandise ideas for small businesses

April 12 2024

Promotional merchandise can be a valuable strategy for small businesses for several reasons. It can increase brand visibility, customer loyalty, and long-term advertising and differentiate your brand from competitors.

Visual Print and Design - British Heart Foundation

Visual Print and Design cycle 1,914 kilometres for British Heart Foundation

March 22 2024

Visual Print and Design embarked on a month-long ‘Biking for Beats’ challenge throughout February. Our collective efforts aimed to raise awareness and funds, directly contributing to the British Heart Foundation’s ongoing research.

VPD Production

The power of print media for targeting Gen-Z

February 28 2024

Just as marketers started to get to grips with reaching millennials, a new player entered the game – Gen-Z. Gen-Z’s demand a fresh perspective on how to connect with this generation.

Eco friendly merchandise for exhibitions and trade shows

Ultimate guide for exhibition essentials

February 05 2024

Exhibitions, trade shows, and events have become huge channels for organisations in every sector to distribute promotional merchandise tailored to their brand. However, branded products are just the starting point when preparing for exhibitions, so we have put together this ultimate guide to get you ready for any upcoming events in 2024.

scott on the phone visual print and design

2024 graphic design trends

January 08 2024

In a time where AI can create diverse artwork and photoshop images based on minimal input, graphic designers and artists must stay ahead of the curve by embracing emerging trends within the dynamic and constantly evolving industry.

Visual Print and Design - Graham Hunstone

Visual Print and Design – 2023 Wrapped

December 19 2023

Is it nearly 2024 already? – everyone can agree that this year has gone by far too quickly however, it has certainly been an eventful year for us all at Visual Print and Design.

Jerry Green Dog Rescue Christmas dog

Visual Print and Design chooses Jerry Green Dog Rescue for their December charity

December 05 2023

Visual Print and Design continue their tradition by donating 5% of their December profits to a charity – this year it will be going to Jerry Green Dog Rescue. Along with our 5% donation, some Visual Print and Design staff are taking part in the Lincoln Santa Fun Run & Walk on Sunday 17th December to raise even more donations.